Changelog
What changed in Sniffington, newest first.
4 Oct 2026
- Sniffington is an MCP server: AI agents connect with OAuth sign-in or an API key, on every plan.
- New agent tools: get_brief (what needs you today) and sniff_brand (any brand, competitors too).
- Free tools without sign-up: the free social listening tool, Bluesky and Hacker News search, and a business name checker.
- The Red Herring arrives on the pricing and compare pages. He loses every time.
- Bluesky search moves to a public address that still answers without a login.
- Sign-up and sign-in pages now look like the rest of the site, and the site has a light and dark switch.
- A blog, a roadmap, a status page, agent setup pages, alternatives pages and integration guides.
- SocialListening.tools becomes Sniffington, at sniffington.com, with Sniffington the bloodhound.
- A chat on the site that answers from the site's own pages, and sniffs a brand on request.
Next up
- Reddit search and a subreddit finder, once Reddit's official API is set up.
- A news source that answers Cloudflare's servers.
- An npx sniffington command line for agents and scripts.
Type your brand. See who's talking.
Free for one brand. Upgrade when it earns its keep.